Blog

Discover the latest in Salesforce, cloud technology, and solutions to the most commonly asked questions.

Summit Blog Auto Lead Assignment

Shark Tank Auto Lead Assignment

Imagine a battlefield, where leads are the prize and your sales team is the army. ...
Summit Blog How to Take Finance Digital with Salesforce

How to Take Finance Digital with Salesforce

Automating your revenue process and integrating your revenue data with a powerful Customer Relationship Management ...
Summit Blog Monetize Subscription Income

Monetize Subscription Income

The two sided goal of a subscription program - to build loyal customers for life ...
Summit Blog Salesforce Commerce Marketing Insights

How Einstein Lead Scoring Works in Your Data

Einstein Lead Scoring is a powerful tool that empowers sales teams to close more deals, ...
Summit Blog What Sales Reps Expect from the CRM to Empower Deal Closing Speed

What Sales Reps Expect from the CRM to Empower Deal Closing Speed

Sales operations professionals are the experts in process efficiency, but in resource-tight times, leaders are ...
Summit Blog Quickly Launch New Retail Loyalty Experiences

Quickly Launch New Retail Loyalty Experiences

Leveraging the power of modern technology, the future of customer loyalty is poised for a ...
Summit Blog Einstein GPT Salesforce's Answer to ChatGPT

Einstein GPT: Salesforce’s Answer to ChatGPT

In case you missed the press release on Tuesday, Salesforce had a major announcement. Salesforce, ...
Summit Blog Approaches to Personalization

Approaches to Personalization

When it comes to personalization, there are two main approaches that marketers can use: rule-based ...
Summit Blog Collect Customer Data Early and Often

Collect Customer Data Early and Often

As the front line of customer engagement, sales revenue leaders play a crucial role in ...
Summit Blog How to Utilize a CDP

Economic Challenges And Data To Win The Sale

Businesses are facing economic challenges this year, and many are turning to data and automation ...
Summit Blog Cross Functionality and Excellent CX Experiences

Cross Functionality and Excellent CX Experiences

CX professionals or teams that collaborate cross-functionally are 27% more likely to have a high ...
Summit Blog Improve CX During Industry Uncertainties

Innovating At The Speed of Your Customer – Iterative Building

Success in the Fourth Industrial Revolution requires a different mindset and operating model. The key ...