Blog

Discover the latest in Salesforce, cloud technology, and solutions to the most commonly asked questions.

Summit Blog Inside Sales With Salesforce

Inside Sales With Salesforce

Inside sales is the foundation of a successful sales organization. Inside sales is an efficient ...
Summit Blog Salesforce Journey Builder Entry Sources

Salesforce Marketing Cloud’s New Capabilities

Salesforce Marketing Cloud has introduced new features to enhance real-time personalization, automation, and intelligence in ...
Summit Blog Sales Cloud Einstein Rollout Strategies

Sales Cloud Einstein Implementation Planning

Salesforce Sales Cloud is a powerful extension of your organization’s business growth. An investment in ...
Summit Blog How to Use Dynamic Content to Target Key Accounts

How to Use Dynamic Content to Target Key Accounts

Capturing the right data is essential for delivering a personalized experience to your target accounts. ...
Summit Blog Sales Enablement Technology

Sales Enablement Technology

The signs are all around us that 2023 and beyond may be a challenging time ...
Summit Blog Account Based Marketing

Account Based Marketing

Account-based marketing (ABM) is a powerful B2B marketing strategy that aims to target specific customers ...
Summit Blog Faster Lead Conversion With Einstein Lead Scoring

Faster Lead Conversion with Einstein Lead Scoring

The two biggest challenges facing businesses today are lead generation and lead conversion. The more ...
Summit Blog Einstein Automate

Sales Cloud Einstein Features

When a really robust, game changing tool arrives in the marketplace, it can be difficult ...
Summit Blog Choosing the Right Subscriber Lifecycle Management Platform

Choosing the Right Subscriber Lifecycle Management Platform

In today's world, media companies are searching for agile platforms to manage the subscriber experience ...
Summit Blog Creating a Sales Plan

Creating a Sales Plan

Creating a sales plan is a crucial aspect of achieving your revenue targets. To make ...
Summit Blog Salesforce My Domain Change Post-Deployment Checklist

Customer Journey Mapping Steps

Creating a customer journey map is a critical aspect for businesses striving to enhance the ...
Summit Blog How to Utilize a CDP

Customer Data – Your Strategic Advantage

Information is the engine that powers much of our modern economy. Superior data analysis confers ...