Blog

Discover the latest in Salesforce, cloud technology, and solutions to the most commonly asked questions.

Summit Blog Change Management and Ecommerce

Change Management and Ecommerce

Ecommerce refers to the buying and selling of goods and services online. Change management, on ...
Summit Blog Keys to a Healthy Marketing Database

Data Analytics: How It Answers Critical Business Questions

You know what data is: facts and figures and info. Your data is the who, ...
Summit Blog Salesforce Lightning Migration

Utilizing the Salesforce CRM

Salesforce, the industry leader in customer relationship management (CRM) systems, reports that 83% of sales ...
Summit Blog Personalization in Marketing

CX Explained

CX, DX, UX and DUX all play a crucial role in determining a customer's overall ...
Summit Blog Cross Functionality and Excellent CX Experiences

Increasing Cross-Collaboration for Better Customer Experiences

To achieve exceptional customer experience (CX), organizations must prioritize cross-functional collaboration and focus on understanding ...
Summit Blog Why you should migrate to salesforce lightning

Migrate To Salesforce Lightning

Business success depends on customer satisfaction and more and more businesses rely on Customer Relationship ...
Summit Blog Salesforce High Velocity is Now Sales Engagement

Leaning into Sales Operations as a Strategic Partner in Business Success

The role of sales operations is becoming increasingly vital to sales organizations. In 2020, 65% ...
Summit Blog What Sales Reps Expect from the CRM to Empower Deal Closing Speed

Technology and Account Based Marketing

When moving into a new house, making connections with neighbors beyond a casual greeting benefits ...
Summit Blog Higher Education Challenges Met With Data Analytics and Integration With Salesforce

CRM Higher Education Technology

CRM higher education technology is a fully integratable IT solution that enables institutions to manage ...
Summit Blog Data Models that Work for Finance

Data Models that Work for Finance

Revenue reporting and accounts receivable management are crucial components of any finance operation, and they ...
Summit Blog Why SMBs Use Heroku

Heroku

The average Salesforce customer has multiple orgs. These Salesforce instances usually arise as a result ...
Summit Blog How Can Sales Operations Boost Sales Efficiency

Managed Services Can Better Your Salesforce Experience

Salesforce is the leading CRM for sales, marketing, customer success, and business operations tools. In ...