Blog

Discover the latest in Salesforce, cloud technology, and solutions to the most commonly asked questions.

Summit Blog Customer Journey Mapping

Customer Journey Mapping

To maximize the benefits of customer journey mapping, it's essential to adopt a holistic approach ...
Summit Blog How Do You Build an ABM B2B Model

Thinking About Moving to an Account Based Marketing Model?

The longer you have been in marketing, the more you know, right? Yes. And no. ...
Summit Blog Salesforce Lightning Migration

Automation Drives Business, Not The Other Way Around

My granddaddy always worried people were putting the cart before the horse. I kind of ...
Summit Blog Customer Journey Mapping

Top Customer Experience Tech and Tools

Creating a great customer experience (CX) is a top priority for companies in today's competitive ...
Summit Blog Using Document Generation In Salesforce

Using Document Generation In Salesforce

There are quite a few cases for document generation in Salesforce. Quotes and contracts are ...
Summit Blog Summit Attains Ridge Partner Status

Summit Attains Salesforce Ridge Partner Status

Summit has received distinction as a Salesforce Ridge Consulting Partner (previously known as Silver Consulting ...
Summit Blog Assessing Ecommerce Readiness

Assessing Ecommerce Readiness

Ecommerce Isn’t One-Size-Fits-All. Every brand and organization is unique. Some are geographically specific and managed ...
Summit is at the Peak of the Best Places to Work

Summit is at the Peak of the Best Places to Work

Columbus Business First hosts a Best Places to Work ceremony every year to celebrate the ...
Summit Blog Summit Awarded Fast 50 Honor

Summit Awarded Fast 50 Honor

Summit was recognized as the seventh fastest growing company in the greater Columbus Ohio region ...
Summit Blog What is data encryption

What is Data Encryption?

Encryption scrambles up existing data so that only authorized people can understand it. Encryption is ...
Summit Blog Update Salesforce After Mergers and Acquisitions

The Salesforce Partner Program

Salesforce, known for its "No Software" number one CRM platform, has always taken an ecosystem ...
Summit Blog How to choose a Salesforce implementation partner

How to choose a Salesforce Implementation Partner

If you are considering purchasing any of Salesforce's large family of products such as Sales ...