Blog

Discover the latest in Salesforce, cloud technology, and solutions to the most commonly asked questions.

Summit Blog Slack Process Automation Inside and Outside of Salesforce

Slack Process Automation Inside and Outside of Salesforce

Salesforce’s Slack team collaboration tool can do so much more than just help teams communicate ...
Summit Blog Approaches to Personalization

Approaches to Personalization

When it comes to personalization, there are two main approaches that marketers can use: rule-based ...
Summit Blog Salesforce Journey Builder Entry Sources

Einstein for Marketing Cloud

AI has proven to be an effective solution for addressing the challenges posed by the ...
Summit Blog How to Utilize a CDP

Economic Challenges And Data To Win The Sale

Businesses are facing economic challenges this year, and many are turning to data and automation ...
Summit Blog Salesforce Flow

Salesforce Flow

Salesforce Flow is a comprehensive platform for creating and managing automated processes and workflows within ...
Summit Blog The best AI productivity tools by category

Salesforce ChatGPT

Salesforce announced Einstein (their Artificial Intelligence engine) in 2016, after ten company acquisitions to make ...
Summit Blog Using enablement tactics to turn all reps into MVPs

Organizing Data in Pardot For Long-Term Success

One the easiest things to start off on the wrong foot with in Pardot is ...
Summit Blog Salesforce My Domain Change Post-Deployment Checklist

Salesforce My Domain Change Pre-Deployment Checklist

Example Pre-Deployment Checklist Allowlists—Update your allowlists for any new domains. Custom Visualforce pages or custom ...
Summit Blog Alumni Relations and Fundraising With Salesforce

Alumni Relations and Fundraising With Salesforce

Gordon College, a Massachusetts-based institution, faced a challenge in managing information, engagement, and outreach with ...
Summit Blog Salesforce Customer 360 Overview

Salesforce Customer 360 Overview

Summit is pleased to introduce Salesforce Customer 360. Salesforce Customer 360 is a suite of ...
Summit Blog Improve CX During Industry Uncertainties

Delivering a Great Customer Experience

To deliver a great customer experience, CX teams must work closely with other departments and ...
Summit Blog Innovating At The Speed of Your Customer - Understand the Opportunity

Innovating At The Speed of Your Customer – Understand the Opportunity

We’re living through a period of profound transformation framed by rapid technological innovation and new ...