What is a digital first company?
The term ‘digital-first’ is thrown around online and for some it just reads like the ...
Blog
Discover the latest in Salesforce, cloud technology, and solutions to the most commonly asked questions.
Change Management and Ecommerce
Ecommerce refers to the buying and selling of goods and services online. Change management, on ...
Alumni Engagement With Salesforce
Alumni engagement is critical to an educational institution's success, and the involvement of alumni is ...
Creating a Sales Plan
Creating a sales plan is a crucial aspect of achieving your revenue targets. To make ...
Data Analytics: How It Answers Critical Business Questions
You know what data is: facts and figures and info. Your data is the who, ...
ABM in Communications, Media, and Technology
In the world of B2B marketing, the landscape is constantly evolving and expanding within communications, ...
Customer Journey Mapping Steps
Creating a customer journey map is a critical aspect for businesses striving to enhance the ...
Customer Data – Your Strategic Advantage
Information is the engine that powers much of our modern economy. Superior data analysis confers ...
Put Your Customers at the Center of Everything You Do
Account-based marketing (ABM) has become a popular strategy among marketing and sales teams due to ...
Utilizing the Salesforce CRM
Salesforce, the industry leader in customer relationship management (CRM) systems, reports that 83% of sales ...
Slack for Collaboration
In Slack, conversations happen in channels and direct messages (DMs). Channels are spaces where you ...
