Blog

Discover the latest in Salesforce, cloud technology, and solutions to the most commonly asked questions.

Summit Blog How to Utilize a CDP

What is Customer 360 And What Can It Do For You?

Salesforce Customer 360 is the suite of products and services that provide you with a ...
Summit Blog Using enablement tactics to turn all reps into MVPs

Organizing Data in Pardot For Long-Term Success

One the easiest things to start off on the wrong foot with in Pardot is ...
Summit Blog Salesforce My Domain Change Post-Deployment Checklist

Salesforce My Domain Change Pre-Deployment Checklist

Example Pre-Deployment Checklist Allowlists—Update your allowlists for any new domains. Custom Visualforce pages or custom ...
Summit Blog Getting Your Salesforce Data Sales Cloud Einstein Ready

Getting Your Salesforce Data Sales Cloud Einstein Ready

Data quality is important to CRM even without AI because quality data helps reps increase ...
Summit Blog Alumni Relations and Fundraising With Salesforce

Alumni Relations and Fundraising With Salesforce

Gordon College, a Massachusetts-based institution, faced a challenge in managing information, engagement, and outreach with ...
Summit Blog Salesforce Journey Builder Entry Sources

Marketing Cloud Connect Formula Field Changes

To improve synchronization between Sales, Service Cloud, and Engagement, you can no longer use a ...
Summit Blog Increased Marketing ROI with Salesforce Personalization

Innovating At The Speed of Your Customer – Explore and Validate

We’re living through a period of profound transformation framed by rapid technological innovation and new ...
Summit Blog Email Consent Tracking in Pardot

Email Consent Tracking in Pardot

To simplify email consent tracking, Account Engagement is changing the prospect Opted Out field to ...
Summit Blog Salesforce Customer 360 Overview

Salesforce Customer 360 Overview

Summit is pleased to introduce Salesforce Customer 360. Salesforce Customer 360 is a suite of ...
Summit Blog Improve CX During Industry Uncertainties

Delivering a Great Customer Experience

To deliver a great customer experience, CX teams must work closely with other departments and ...
Summit Blog Build a Strong and Resilient Marketing Strategy

Summit and Salesforce Can Help You Build a Strong and Resilient Marketing Strategy

Resilient marketing is a strategy that helps businesses withstand and recover from economic downturns or ...
Summit Blog Innovating At The Speed of Your Customer - Understand the Opportunity

Innovating At The Speed of Your Customer – Understand the Opportunity

We’re living through a period of profound transformation framed by rapid technological innovation and new ...