Blog

Discover the latest in Salesforce, cloud technology, and solutions to the most commonly asked questions.

Summit Blog Build a Strong and Resilient Marketing Strategy

Summit and Salesforce Can Help You Build a Strong and Resilient Marketing Strategy

Resilient marketing is a strategy that helps businesses withstand and recover from economic downturns or ...
Summit Blog Innovating At The Speed of Your Customer - Understand the Opportunity

Innovating At The Speed of Your Customer – Understand the Opportunity

We’re living through a period of profound transformation framed by rapid technological innovation and new ...
Summit Blog Executing Your Account Plan in Salesforce

Building an Account Plan in Salesforce

It is more costly to acquire a new customer than to keep an existing one. ...
Summit Blog Personalizing fan journey

Personalizing the Fan Journey to Build Lasting Relationships Through Value

Loyalty is a commodity in short supply. Sports brands are no stranger to the struggle ...
Summit Blog Could Your Martech Stack Help You Retain Talent

Could Your Martech Stack Help You Retain Talent?

Retention is a significant concern for sales organizations, as demonstrated by the fact that nearly ...
Summit Blog Salesforce Commerce Marketing Insights

Manage and Share Content in Salesforce Marketing Cloud Social Studio

Streamline Your Social Media Strategy with Social Studio Publish. Social media management just got a ...
Summit Blog 10 Key Performance Indicators to Calculate Digital Transformation Success

10 Key Performance Indicators to Calculate Digital Transformation Success

If 2020 was the year of the pandemic, and 2021 was the year of learning ...
Summit Blog How Healthcare CRM Enables Consumers and Builds Trust

Salesforce and the Connected Health Consumer

In today's healthcare landscape, patients expect to have access to care from anywhere and to ...
Summit Blog Salesforce Lightning Migration

Salesforce Cadence

Salesforce Sales Engagement is a powerful sales enablement platform that helps sales teams close deals ...
Summit Blog Salesforce My Domain Change Post-Deployment Checklist

Salesforce My Domain Considerations

Plan Your My Domain Change Whether you change your My Domain to update your brand ...
Summit Blog How a Family Coffee Business Boosted Its Online Business Growth

How a Family Coffee Business Boosted Its Online Business Growth

Bitty & Beau’s Coffee, a unique coffee shop chain that prioritizes employment opportunities for individuals ...
Summit Blog Salesforce Journey Builder Entry Sources

Salesforce Marketing Cloud Solutions for Digital Marketing

Marketing Cloud offers solutions for digital marketing, email marketing, social media marketing, customer journey mapping, ...