Channels and data sources for Personalization
Communication channels and data sources are critical components of any successful personalization strategy. By evaluating ...
Blog
Discover the latest in Salesforce, cloud technology, and solutions to the most commonly asked questions.
Example of a Digital Marketing Roadmap
Everyone’s talking about digital transformation. How do you do it? Start with a digital marketing ...
Customer Journey Mapping
To maximize the benefits of customer journey mapping, it's essential to adopt a holistic approach ...
Technology and Account Based Marketing
When moving into a new house, making connections with neighbors beyond a casual greeting benefits ...
Customer-Centric App Development
Taking a customer-centric approach to app development is about creating opportunities for customers to engage ...
New Integrations for Slack – Summer ’22 Release
When Salesforce acquired Slack in 2021, the SVP for Slack at Salesforce, Rob Seaman, stated ...
CRM Higher Education Technology
CRM higher education technology is a fully integratable IT solution that enables institutions to manage ...
How Can Sales Operations Boost Sales Efficiency
Salesforce is a powerful tool that can help sales teams streamline their tech stack and ...
How Nonprofits Benefit from Salesforce
Should nonprofits use CRM? Absolutely! Salesforce’s CRM for Nonprofits — Salesforce Nonprofit Cloud — is ...
Data Models that Work for Finance
Revenue reporting and accounts receivable management are crucial components of any finance operation, and they ...
Account Planning With Salesforce
Proper account planning ensures that sales teams maximize revenue opportunities, create team alignment, clarify sales ...
Email Marketing
Email communication plays a critical role in fostering a strong connection between your marketing and ...
